Privacy Policy
Last updated: January 1, 2024
1. Introduction
BetterOffers, Inc. ("BetterOffers," "we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.
Please read this Privacy Policy carefully. By using our Service, you consent to the practices described in this policy.
2. Information We Collect
2.1 Personal Information You Provide
When you use our Service, you may provide us with:
- Contact information (name, email address, phone number, mailing address)
- Financial information (income, employment status, credit score range)
- Property information (address, property type, estimated value)
- Loan preferences (loan purpose, loan amount, timeline)
- Military service status
- Demographic information
2.2 Information Collected Automatically
When you visit our website, we automatically collect:
- Device information (IP address, browser type, operating system)
- Usage data (pages visited, time spent, click patterns)
- Location information (based on IP address)
- Cookies and similar tracking technologies
- Referral source and search terms
2.3 Information from Third Parties
We may receive information about you from third parties, including identity verification services, fraud prevention services, and marketing partners.
3. How We Use Your Information
We use your information to:
- Match you with suitable lenders based on your needs
- Transmit your information to lenders in our network
- Communicate with you about your inquiry and our services
- Send marketing communications (with your consent)
- Improve and personalize our Service
- Analyze usage patterns and trends
- Prevent fraud and ensure security
- Comply with legal obligations
4. How We Share Your Information
4.1 Lenders and Financial Institutions
When you submit an inquiry, we share your information with lenders in our network who may be able to assist you. This is the primary purpose of our Service.
4.2 Service Providers
We share information with third-party service providers who perform services on our behalf, including:
- Cloud hosting and data storage providers
- Analytics and marketing services
- Customer support tools
- Email and communication services
- Fraud prevention and identity verification services
4.3 Legal Requirements
We may disclose your information if required by law, court order, or governmental authority, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
4.4 Business Transfers
If BetterOffers is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
5. Cookies and Tracking Technologies
We use cookies and similar technologies to:
- Remember your preferences and settings
- Analyze how you use our Service
- Personalize content and advertisements
- Measure the effectiveness of our marketing
You can control cookies through your browser settings. However, disabling cookies may affect the functionality of our Service.
6. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including:
- Encryption of data in transit and at rest
- Access controls and authentication
- Regular security assessments
- Employee training on data protection
However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security of your information.
7. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law. When we no longer need your information, we will securely delete or anonymize it.
8. Your Rights and Choices
8.1 Access and Correction
You have the right to access the personal information we hold about you and to request corrections if it is inaccurate.
8.2 Deletion
You may request deletion of your personal information, subject to certain exceptions required by law.
8.3 Opt-Out of Marketing
You can opt out of marketing communications by:
- Clicking the "unsubscribe" link in our emails
- Replying "STOP" to text messages
- Contacting us at privacy@betteroffers.com
8.4 Do Not Sell My Personal Information
California residents have the right to opt out of the "sale" of their personal information. To exercise this right, please contact us at privacy@betteroffers.com or call 1-800-555-0123.
9. California Privacy Rights (CCPA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including:
- The right to know what personal information we collect and how we use it
- The right to delete your personal information
- The right to opt out of the sale of your personal information
- The right to non-discrimination for exercising your rights
To exercise your CCPA rights, please contact us using the information below.
10. Children's Privacy
Our Service is not intended for children under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our website and updating the "Last updated" date. Your continued use of the Service after any changes constitutes your acceptance of the updated policy.
12. Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:
BetterOffers, Inc.
Attn: Privacy Officer
123 Main Street, Suite 100
Wilmington, DE 19801
Email: privacy@betteroffers.com
Phone: 1-800-555-0123